SEO Vancouver WA

SEO Services

SEO is a fundamental element of advertising in today’s internet-driven world and forms a crucial part of business development. It is one area of marketing in which you cannot afford to lack. SEO is simply the process of optimizing your website in a way that it ranks higher up in search engine result pages (SERPs), which will ultimately improve your website’s online visibility and drive more organic traffic to your Vancouver, WA, business. If you want to have a competitive edge in today’s crowded market, you need to have a strong SEO strategy in place. 

If you are looking for SEO services in Vancouver, WA, we can help. At Webitized, our team of web marketing experts has years of experience and industry insight to help you drive more traffic to your website and front door by helping you reach the top of the search results. After analyzing your unique business goals, we will assist you in paving your way towards your success. Partner with us and let our SEO services take your sales and growth to the next level.

Call us at (360) 773-0943 to discuss your next big SEO strategy today!

SEO Services

Our SEO Process

SEO Technical Analysis

1. Website Review and Technical Analysis

This is a crucial step wherein our team of online marketing experts analyzes your current website before verifying whether or not it is up to the mark. The primary areas on which we will evaluate your website are:

  • Mobile-friendliness and responsiveness
  • Page load speed/website load time/ page speed verification
  • Site’s architecture
  • URL structure

We will address any issues that come up during your website review and technical analysis and find the right solution for your website before proceeding with the other SEO tactics.

2. Website SEO Analysis

In the next step, we will check where your website stands in the keyword ranking war. We will assess whether the content on your website includes the keywords that your targeted customers are using in their search query and how well those keywords are performing for you in search results.

Next up, we will perform an in-depth backlink analysis to determine which websites link to your site and, more importantly, why they are linking.

Website SEO Analysis
SEO Competitor Analysis

3. SEO Competitor Analysis

There is competition in every industry, and it is crucial to keep an eye on the competitors. Once the team of web marketing experts at Webitized has analyzed your content and keyword phrases, we will check what keywords your contenders are targeting. If they are receiving a higher SERP ranking than you, we will diagnose the loopholes in your current strategy and make amendments so that you surpass your competitor both in terms of rank and revenue.

Once we have thoroughly evaluated all aspects of your website, we will move on to formulating a unique action plan, which will help you overcome all obstacles and achieve your business goals.

4. SEO Keyword Selection and Designing an SEO Plan

Keyword selection is one of the most critical steps in search engine optimization because keywords determine how search engines index and rank your website. Keywords help search engines produce the most relevant information to avoid disappointing users.

There are two main categories of keywords that the team of SEO experts at Webitized will be focusing upon while optimizing your website for the search:

  • Short, medium, and long-tail keywords: Incorporating medium (3-4 words) and long-tail keywords (5+ words) can improve your website’s ranking.
  • LSI (Latent Semantic Indexing): Though not synonyms, these keywords are related to the main keywords you are targeting.
Keyword selection and the SEO plan

5. Site Speed and Server Changes

In this step, we will take the action needed to improve your website’s speed to enhance user experience (UX). A slow website is off-putting for users and can drastically reduce the traffic, which, in turn, will affect your sales and cash flow.

We will take the following steps to enhance the speed of your website:

  • Make the required changes to the server or hosting providers
  • Install and set up W3 Total Cache or WP Rocket caching solutions to speed up your WordPress site
  • Install and set up Sucuri or CloudFlare for global caching and CDN solutions along with website firewall protection
  • Implement a3 Lazy Load on Images and Videos

6. On-Page SEO

At this point, we will begin optimizing your individual web pages to increase their relevancy and online visibility. Our on-page optimization services include:

  • Optimizing your page titles and descriptions
  • Optimizing images by renaming them and using alt tags
  • Fixing internal and external broken links
  • Ensuring pages are redirecting properly
  • Setting up Google Search Console
  • Setting up Google Analytics
  • Optimizing for local SEO
  • Restructuring current content
  • Creating and updating website content
On Page SEO Tactics
Building backlinks for SEO

7. Off-Page SEO (Building Backlinks)

In layman’s terms, off-page SEO tells the search engines what the audience perceives you and your website. All the actions that we will take in this step will be outside your website, but they will positively impact your website rankings. We will help you improve the user perception of your site, its trustworthiness, and authority. Some of the key steps that we would take to improve your off-page SEO include:

  • Attaining natural backlinks from people
  • Allowing guests posts
  • Q/A link building
  • Creating press releases
  • Posting on forums
  • Linking your website to your social profiles
  • Directory submissions

8. Local SEO

The SEO experts at Webitized have specialized solutions for local, brick-and-mortar businesses in Vancouver, WA. We will optimize your website to grab the attention of your local customers. This will help you keep your marketing targeted, which will help increase the traffic on your website and the footfall in your store.

Some of our local SEO actions include:

  • Including your primary city or county appropriately in your content
  • Setting up your Google My Business account
  • Considering using City Pages for your surrounding areas
Local SEO
Get Customer Reviews for SEO

9. Get Customer Reviews

Most of the users research and look for reviews and ratings online before purchasing with a local business. Therefore, you should encourage your existing customers to leave reviews and feedback. Glowing reviews will help you bring in new customers to your Vancouver, WA, business. You can use the following platforms to get more reviews for your business:

  • Google My Business
  • Yelp
  • BBB (Better Business Bureau)
  • YellowPages
  • Foursquare
  • Angie’s List

10. Lead Magnets and Lead Generation

Of course, once you have all of your SEO done, you will still need to focus on generating leads for your business. Through creating Lead Magnets and Lead Generation tactics you can actually capture your prospects information so you can follow up with them, show your industry expertise, gain their trust and respect, and hopefully, just hopefully convert them to a client.

Lead Generation Whiteboard

Professional SEO Services in Vancouver, WA

If you are looking for a Search Engine Optimization company to give your Vancouver, WA, business a compelling online presence, get in touch with us today! With over 15 years of experience in the web marketing industry, Webitized can help your website rank higher in search results. Our team (and your dedicated account manager) can handle all aspects of optimizing your site for organic search — from site audit to keyword research to on-page/off-page optimization, and everything in between — to help your most valuable audience find you online.

If you want to learn more about what Webitized can do for you, feel free to contact us online or give us a call at (360) 773-0943.